ABC’s of Selling
– Advice often given to new salespeople, meaning “Always be
Closing,” implying that nay time is a good time to try to close the sale.
Accessories
– Goods or services that complement others.
Accident
– An unexpected happening that is harmful or unfortunate.
Accounting
– The process of recording, measuring and reporting the financial condition of a business.
Acquisition
– The process of taking possession of something, e.g., acquiring
another business by purchasing it.
Advertisement
– A specific paid form of non personal presentation of ideas,
goods or services.
Advertising Campaign
– A series of advertisements planned around a central
Theme.
After-Sale Service
– All service preformed after the
sale of the product, e.g., delivery,
instruction, installation or maintenance.
Agent
– Intermediary who assists in the sale
and/or promotion of goods and
services by does not take title to them.
Alternative Resource
– A resource that can be used in place of another.
Amount Tendered
– The amount the customer gives the cashier to pay for a
purchase.
Annual Fee
– an amount of money charged on a yearly basis for the privilege of using
certain kinds of credit, e.g., an
American Express card.
Annual Percentage Rate (APR)
– Rate of interest expressed as a yearly percentage.
Approach
– The beginning of a sale when the customer
and salesperson first
Communicate; also called the opening or attention step of a sale.
Apron or Receiving Apron
– A sequentially numbered form
detailing the movement of the shipment
from the time it is shipped until the
invoice is paid.
Argumentative Customers
– Customers who seem to disagree with, question
or look for error in almost everything and everyone
